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Jay T. Doggzone (last name sometimes spelled as "Dawgzone") is the author of the book Mind Games, which focuses on how to get women, and likely the pen name of Jake.

Finn and the Ice King have tried to use Dawgzone's advice to get women, but Jake accuses the book of being full of bad advice, as seen in "Reign of Gunthers", and that he just keeps the book as a joke. There is no record of Doggzone's face being shown in the book, but he appears in the official artwork of Jesse Moynihan which shows Finn reading the book.

On the back cover is an author photo where he appears to be wearing a hat, glasses and a thick coat. In this episode, the book cover shows the name spelled "Dawgzone" instead of "Doggzone," as it would appear later.

In "The Suitor", Braco's grandfather has a copy of "Mind Games" with him in his tomb.

In "Come Along with Me", BMO has a copy of "Mind Games" on his bookshelf in his home as "King of Ooo."

Quick Answers

What is the main focus of Jay T. Doggzone's book 'Mind Games'? toggle section
'Mind Games', penned by Jay T. Doggzone, is a guide offering dating advice. However, the counsel it provides is often deemed detrimental, potentially skewing the reader's perspective on relationships. It features strategies like 'Sarging' and 'Peacocking', focusing on flirtation and attraction techniques.
Provided by: Fandom
Who is suspected to be the real person behind the pen name Jay T. Doggzone? toggle section
Jay T. Doggzone, known for the book 'Mind Games', is believed to be a pseudonym for Jake, a character from Adventure Time. Evidence includes Jake's near self-reference as Jay T. Doggzone and the official Adventure Time YouTube channel's statement that Jay T. Doggzone is Jake's pen name.
Provided by: Fandom
What is the opinion of Jake on the advice given in Jay T. Doggzone's book? toggle section
Jake from Adventure Time has a nuanced view on Jay T. Doggzone's advice. He alludes to a passage from the book about following the 'lumps and bumps' in one's heart, showing he's read it. Yet, he also criticizes the book for containing poor advice and maintains it only for amusement.
Provided by: Fandom
Has Jay T. Doggzone's face ever been shown in the book or any official artwork? toggle section
While the book 'Mind Games' by Jay T. Doggzone does not reveal his face, the official artwork by Jesse Moynihan does. In the artwork, Doggzone is illustrated wearing a coat, top hat, and thick glasses, as seen in the author photo on the back cover.
Provided by: Fandom
Who has tried to use the advice from Jay T. Doggzone's book to get women? toggle section
Both Finn and the Ice King have sought to apply the advice from Jay T. Doggzone's book, Mind Games, in their interactions with women. Jake, possibly the real identity behind the Doggzone pen name, has expressed disapproval of their attempts.
Provided by: Fandom

Theories[]

In the episode "All the Little People", when Finn is playing with the "little we's" as he calls them, Jake asks to see the little him. The miniature Jake is sitting alone behind a book which, if observed closely, is written by Jay T. Doggzone. The passage reads:

"Now to be clear, Jay T. Doggzone does not condone random flirtation with wanton babes, but rather careful consideration of which lovely honey gives your heart the bu-bumps. Cause it's all about the bu-bumps. Secondly, you got to remember to be smooth, no bodacious babe belongs with a bumbling baby beau bereft of bravado."

This is repeated on the page four times. At the beginning of the same episode, Jake tells Finn "It's all about the bu-bumps in your heart," further implying that he has a connection to Jay T. Doggzone. 

In "The Pit", a dizzy Jake starts to introduce himself to Samantha as "Jay T..." before correcting it to "Jake," implying he might be Jay T. Doggzone. Also in the episode, Jake can be heard saying, " ...saying JTD won't change his doggy ways..." on the tape he made for Lady Rainicorn.

Canonical[]

The Jay T. Dawgzone theories are further backed up by the official Adventure Time YouTube channel. In Jake's "Mysteries of Ooo" section, the narrator states that Jay T. Doggzone is Jake's pen name.